Green background with circle pattern and plum oval in the center with text that says "What is Localization?" with Amara logo and wordmark.

What is Localization?

Localization is the process of adapting language to a local culture's norms and expectations. Languages are not bound by national borders. And languages vary from region to region, dialect to dialect, and accent to accent. Differences in vocabulary, spelling, and cultural references are all important to local audiences. For instance, different dialects of German are … Continue reading What is Localization?

Text over geometric background that says Why Video Translation with Amara wordmark and logo.

Reasons For Being a Video Translator

There are many reasons to be a translator: global accessibility, linguistics, exposure to other cultures, opportunities to connect with the world.  Maybe the flexibility that comes with being a freelance translator is the largest draw for you, like it is for many digital nomads in the translation industry. Setting your own hours, choosing up only … Continue reading Reasons For Being a Video Translator

The Future of Video Accessibility

Video content is great at piquing audience attention, creating shareable social media content, and providing some variety in your online presence. Making videos accessible has been Amara's mission since it was first created by the Participatory Culture Foundation. As we spend more time online in our personal and professional lives, accessibility has become a prevalent … Continue reading The Future of Video Accessibility

Build an Engaged Community on Amara

Reach a broader audience online through the power of subtitles! Inviting your fans to become contributors not only helps you to reach new audiences; it also gives you an opportunity to build a real connection with your most engaged community. Welcome your contributors to your own Amara Community: a controlled workspace where you can add … Continue reading Build an Engaged Community on Amara

Map of northern Africa with an area around Chad, Niger, and Lybia highlighted with text that reads "Amara now supports: Tedaga"

Tedaga language now supported on Amara

We are proud to announce that Amara supports the Tedaga language!Supporting new languages on Amara helps strengthen their status on the global stage, and encourages its speakers to translate media into their language for local language communities to enjoy. We encourage members of our community to suggest additional languages to further our efforts. If you … Continue reading Tedaga language now supported on Amara