Building access to global information through subtitles, captions, and localization
The existence of the internet has made it possible for us to be in contact with people from all over the world, people that we might never have had the chance to interact with otherwise. We can be in contact with so many different people and their cultures. The exponential growth in the internet community…
Dive in “Localization as a gateway for cultural appreciation” »
Hot take: automatic captions are not that cool – auto-magic captions are. Think about it for a second, you’ll get it. Let me help you out. You have lots of stats all over the internet today talking about automatic captions and how cool they can be for accessibility and marketing reasons. I won’t deny that,…
There are a lot of reasons to add captions and/or subtitles to your videos; these 5 are our favorite. #1 – Accessibility and inclusion This is our number one top reason! In order to watch, understand, and/or learn from video content, viewers who are Deaf or hard of hearing rely on captions. And this group…
Dive in “5 Incredible Benefits of Captioning and Subtitling YouTube Videos!” »
Marketing videos have skyrocketed in the last few years, and rightly so. People consume video content more than before. For marketing and advertising companies, using captions and subtitles for in-house videos or for client videos could bring in more customers and reach new markets. More importantly, it helps everyone get with the times: today accessibility…
Dive in “Attract more clients: 3 reasons why marketing videos should have subtitles” »
Making media content available and accessible gives people like me the choice to explore and learn regardless of language barriers. It makes us all more connected, because when we can understand each other’s media, we are closer to understanding each other too.
With over 2.5 billion people watching video on YouTube each month, these three tips on growing your business with captions and subtitles can help your video (and your business) go further! Let’s start by defining the terms: Captions are same language subtitles, meaning the same language spoken in the video.Subtitles are translated captions into other languages than…
Dive in “3 quick tips from language experts on growing your business with subtitles” »
When we think about captions and subtitles, we’re usually thinking about movies, TV, and video content. However, there’s another, more interactive medium where audiences benefit from having subtitles available: video games! The gaming industry is massive, and caters to an incredibly diverse customer base – all of whom should have the opportunity to play without…
