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What is Localization?

Localization is the process of adapting language to a local culture's norms and expectations. Languages are not bound by national borders. And languages vary from region to region, dialect to dialect, and accent to accent. Differences in vocabulary, spelling, and cultural references are all important to local audiences. For instance, different dialects of German are … Continue reading What is Localization?

Image shows Svetlana Kouznetsova presenting at a conference about accessibility.

Leading the Way in Accessibility: Recognizing Svetlana Kouznetsova

As a part of Amara's Leading the Way in Accessibility effort, we are writing a series of blog posts to highlight people who have dedicated themselves to improving accessibility. It is our pleasure to start off this series by recognizing a lifelong accessibility advocate, Svetlana Kouznetsova.Svetlana was gracious enough to join us for an interview … Continue reading Leading the Way in Accessibility: Recognizing Svetlana Kouznetsova

Get Involved in Amplifying Voices of Change!

What is Amplifying Voices of Change? Our newest initiative is all about amplifying today’s critical voices of change that are leading us toward a more equitable, sustainable and accessible world. Currently, our efforts are focused on the US election, with its global implications. We are translating election materials for the most difficult states to vote in. … Continue reading Get Involved in Amplifying Voices of Change!

How to Vote in Mississippi, Missouri, & South Carolina for 2020 [translated]

These first six states listed below are considered the hardest to vote in, which is why we've translated how to videos – click a state to watch: MississippiMissouriSouth CarolinaConnecticutTennesseeTexasGeorgia More Info + Get Involved Need a specific language? Leave a comment and we'll try to help!Get involved – help translate and/or share on social media.Learn … Continue reading How to Vote in Mississippi, Missouri, & South Carolina for 2020 [translated]

Banner reading "How to Vote in Mississippi" with outline of the state of Mississippi to the left, and the "O" in "Vote" replaced by a red, white, and blue campaign style button reading "2020"

Amplifying Voices of Change – How to Vote in Mississippi

Amplifying Voices of Change - How to Vote in Mississippi  Last week we discussed issues immigrant communities in the United States face when trying to cast their vote. While systematic issues have hindered voting before, the emergence of COVID-19 has presented additional challenges to ensuring equal access to voting.In an effort to help address low … Continue reading Amplifying Voices of Change – How to Vote in Mississippi

US Immigrants Face Voting Barriers – We Need Your Help

According to the American Bar Association, in the US, low voter turnout among immigrant and minority populations is structural and sometimes deliberate. One major factor they cite: lack of translated voting materials. To address this, we’re translating How to Vote in Every State – an amazing video series that is currently only available in English. … Continue reading US Immigrants Face Voting Barriers – We Need Your Help

Leading the Way in Accessibility

Amara’s mission is to foster collaboration and inclusion across the globe by enabling people to bridge language and accessibility barriers through online video content. Since 2010, Amara has been making video content more accessible through subtitles for Deaf and Hard of Hearing audiences, as well as through translations into over 300 languages. As part of … Continue reading Leading the Way in Accessibility