Advancing Media Accessibility and Audiovisual Translation
In today’s hyper-connected world, brands race to keep up with the relentless pace of social media. They rely heavily on influencers to amplify their messages across platforms like Instagram, TikTok, and YouTube—often through engaging videos that blend entertainment with subtle (or not so subtle) advertising. To reach international markets quickly, many brands turn to machine…
Interactive captions and subtitles are revolutionizing the way audiences engage with multimedia content. By offering user-controlled settings, creating interactive learning environments, and integrating augmented reality (AR) overlays, these innovations are enhancing accessibility, comprehension, and enjoyment. This article explores cutting-edge approaches to interactive captions and subtitles, and how platforms like Amara, supported by the Participatory Culture…
Dive in “Improving User Engagement with Interactive Captions and Subtitles” »
So you’ve set up your channel and you’re ready to upload a video to YouTube. But how do you plan for success? We’ve put together a short guide on how to upload and set up a video on YouTube with key factors that make your content more discoverable, shareable, and enjoyable for your final audience….
We are excited to share the Amara editor’s new look and feel for the recent update! Be assured, all the features and functionality that you love are still the same! The new update for the Amara editor keeps the intuitive functionality while adding design improvements with a fresh new style. These improvements include a clean…
Adding captions and subtitles is an essential part of accessible video production. So here at Amara, we want to make it easy and intuitive. In this post, we are going to show you how to add closed captioning to a YouTube video by connecting your channel to Amara. You are just a few clicks away…
Dive in “How to Add Closed Captions & Subtitles to YouTube with Amara” »
Here at Amara and PCF, we want to make accessibility easier. Because if someone is out there wanting to make the world a more inclusive place, we want to be right beside them saying “Let’s get to work!” Translation is often described as a lonely job and that can make it difficult to explore options…
Hot take: automatic captions are not that cool – auto-magic captions are. Think about it for a second, you’ll get it. Let me help you out. You have lots of stats all over the internet today talking about automatic captions and how cool they can be for accessibility and marketing reasons. I won’t deny that,…
