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Title "Demystifying ADA Compliance: Closed Captioning Explained" over a question mark background with the Amara logo in the corner.

Demystifying ADA Compliance: Closed Captioning Explained

Posted on October 25, 2023October 25, 2023 By allison 2 Comments on Demystifying ADA Compliance: Closed Captioning Explained

In today’s digital age, where online learning and virtual interactions are the norm, it’s crucial that we ensure an inclusive environment for everyone. The foundation of inclusivity in digital platforms often starts with understanding and adhering to accessibility standards. One such pivotal element is closed captioning, which, while serving those with hearing impairments, can enhance the learning experience for all. Before diving into the intricacies of closed captioning, let’s unravel the legal tapestry that mandates such practices.


1. A Brief History and Overview of ADA and Accessibility Laws

The Americans with Disabilities Act (ADA) 

The Americans with Disabilities Act (ADA) was signed into law in 1990, marking a significant stride towards ensuring equal rights for individuals with disabilities. At its core, the ADA seeks to provide equal opportunities for disabled individuals in all areas of public life, including jobs, schools, transportation, and all spaces open to the general public.

The ADA requires organizations to facilitate participation for people with disabilities. Creating inclusive spaces means providing access to crucial public information for citizens, educational content for students, and professional training in the workplace. From broadcast television to cross platform web content, accessibility needs to be built in from the start to ensure that everyone has the opportunity to engage in society.

In the context of higher education, the ADA plays a pivotal role in helping students improve their lives through access to information. Colleges and universities are required to provide accommodations that ensure their programs and services are accessible to all, including those with disabilities. This can range from physical accommodations, such as wheelchair ramps, to digital ones like closed captioning for online lectures.

The Rehabilitation Act 

Preceding the ADA, the Rehabilitation Act of 1973 was one of the first federal legislations to address the rights of individuals with disabilities. The key section of interest here, especially when talking about digital accessibility, is Section 508. It mandates that all electronic and information technology provided by the federal government be accessible to people with disabilities. This concept is often referred to as “508 compliance.”

While the Rehabilitation Act directly applies to federal agencies, its influence has been expansive. Many states have adopted similar regulations, and educational institutions often look to Section 508 guidelines as a benchmark for ensuring accessibility in their digital platforms.

21st Century Communications and Video Accessibility Act 

Fast forward to 2010, the 21st Century Communications and Video Accessibility Act (CVAA) was enacted. It primarily focuses on modern communication mediums and ensures that people with disabilities have the same access to these technologies as everyone else. This means that everything from video chats to online streaming should be made accessible, further underscoring the importance of closed captioning for video content. Modern communications tools are still catching up to this standard more than a decade later, so there is still room to grow.

With the laws laid out, it’s evident that there has been a multi-faceted approach to supporting equitable access to all, especially in the realm of digital content. But even with these supports, implementing accessibility is a separate process which requires both individual and institutional responsibility. As we’ll explore in the upcoming sections, while these laws create the structure, it’s the specific guidelines like WCAG that provide the detailed roadmap for implementation.

2. The Importance of Web Content Accessibility Guidelines (WCAG)

What is WCAG and why does it matter? 

The Web Content Accessibility Guidelines (WCAG) is a set of guidelines developed with the aim to make online content more accessible, primarily for people with disabilities. However, their recommendations often lead to improved user experience for everyone, regardless of ability.

These guidelines hold significance not just as a reference point but also because many laws, including the ADA, don’t provide specific technical guidelines on how to make web content accessible. WCAG fills this void by offering clear, detailed criteria for multiple media types.

Key WCAG guidelines

One of the essential WCAG guidelines is providing captions for videos. Furthermore, live video content also requires captions, ensuring that real-time events, webinars, or streaming lectures in an online learning environment are accessible.

How WCAG contributes to ADA and 508 compliance 

When institutions aim for ADA or 508 compliance, they’re often actually working towards meeting WCAG standards. This is because many legal settlements and mandates reference WCAG as the standard to meet. In essence, WCAG provides the “how-to” that complements the “must-do” stipulated by laws like ADA and Section 508.

3. The Role of Closed Captioning in Higher Education

The rising trend of online learning in colleges and universities

With the advent of technology and particularly in the wake of global challenges like the COVID-19 pandemic, higher education institutions worldwide have swiftly adopted online learning. What was once a supplementary form of education has become a core offering, making digital accessibility more crucial than ever.

How closed captioning supports diversity, equity, inclusion, and accessibility (DEIA) 

Closed captioning isn’t just about compliance; it’s a cornerstone of creating an inclusive learning environment. By ensuring content is accessible to those with hearing impairments, institutions underscore their commitment to DEIA. Beyond aiding those with disabilities, captions also benefit individuals for whom English isn’t the first language, those in noisy environments, and learners who retain information better when they both see and hear it.

Benefits of closed captioning for all students

Advantages of closed captions extend far beyond their primary purpose. Here are some of the broader benefits:

  • Enhanced Comprehension: Visual reinforcement of audio content can help with understanding complex topics.
  • Flexibility: Students can engage with content in diverse settings, even where audio isn’t feasible.
  • Improved Engagement and Retention: Visual cues can assist in maintaining focus and better retaining information.

By recognizing the synergistic relationship between legal mandates, specific guidelines like WCAG, and the practical implementation of accessibility features such as closed captioning, higher education institutions can foster a truly inclusive environment conducive to diverse learning needs.

4. Ensuring Equitable Access with Closed Captioning

What equitable access means and its significance

Equitable access goes beyond merely providing tools or resources; it means ensuring that everyone, regardless of their abilities or background, has a fair opportunity to benefit from those tools and resources. In the context of digital content, it signifies that all users can perceive, understand, navigate, and interact with the information without barriers.

The significance of this lies not just in the fulfillment of legal mandates but in the ethical obligation educational institutions have towards their diverse student population. In ensuring equitable access, institutions are not just accommodating a subset of their community but are enhancing the educational experience for everyone. Facilitating participation for students with disabilities leads to a more engaging and inclusive experience for all students in a college or university setting.

How closed captioning ensures this equitable access

For many students with hearing impairments, the absence of closed captioning is equivalent to an absence of content. By providing accurate and timely captions, institutions give these students the same opportunity to engage with and learn from digital content as their peers. Furthermore, as mentioned earlier, many others who do not have a hearing impairment also benefit, making the learning environment richer and more inclusive. Giving multiple opportunities to engage with the content increases the chance of comprehension, retention, and success.

The broader benefits of ensuring equitable access

  • Promotion of a Diverse Learning Environment: An institution that embraces accessibility attracts a more diverse student body.
  • Increased Content Engagement: Accessible content tends to have higher engagement rates, benefiting both learners and educators.
  • Positive Institutional Reputation: Emphasizing accessibility positions an institution as forward-thinking and socially responsible.

5. Best Practices for Implementing Closed Captioning

Recommendations for colleges and universities

  • Prioritize Accessibility from the Start: Rather than retrofitting, integrate accessibility into the initial design of online courses and content.
  • Choose the Right Tools: Invest in quality captioning software or services that offer accuracy and efficiency.
  • Collaborate with Students: Engage with students, especially those using disability services, to get feedback and make necessary improvements.

Tools and technologies that can help

There’s a myriad of tools available today that cater to closed captioning needs. Some notable ones include:

  • Automatic Speech Recognition (ASR) Tools: While not perfect, ASR tools can be a good starting point, especially for live captioning. Make sure to review and edit any ASR before final publishing.
  • Professional Captioning Services: For content that demands high accuracy, such as lectures or tutorials, consider using dedicated services.
  • Integrated Learning Management Systems (LMS) Features: Many modern LMS platforms come with built-in accessibility tools, including closed captioning options.

Collaborating with disability services on campuses

Disability service offices often have deep insights into the unique needs of the student population. Collaborating with them can help:

  • Identify potential challenges or gaps in current accessibility features.
  • Provide training and resources for faculty and staff.
  • Keep abreast of the latest developments and best practices in the realm of digital accessibility.

With the right approach, tools, and collaboration, implementing effective closed captioning can be streamlined. Beyond mere compliance, it’s a commitment to excellence in education and ensuring that every student, regardless of their abilities, has an equitable chance to succeed.

6. The Connection Between Closed Captioning and DEIA

How closed captioning aligns with broader DEIA initiatives

Diversity, Equity, Inclusion, and Accessibility (DEIA) initiatives aim to create environments that respect people of all backgrounds and abilities. Closed captioning is not just a tool; it’s a symbol of an institution’s dedication to these principles.

  • Diversity: By implementing closed captioning, institutions acknowledge and cater to the diverse needs of their student body.
  • Equity: Providing closed captions ensures that all students, especially those with hearing challenges, have equal access to educational content.
  • Inclusion: Closed captioning helps integrate students with disabilities into mainstream education settings, ensuring they don’t feel sidelined or overlooked.
  • Accessibility: By its very nature, closed captioning is a nod to making educational materials accessible to all, regardless of any auditory impairments or language barriers.

The importance of integrating accessibility into DEIA strategies

Accessibility isn’t a standalone effort. It intertwines with diversity, equity, and inclusion to form a holistic approach to nurturing a supportive and welcoming learning environment. When institutions weave accessibility into their broader DEIA strategies:

  • They position themselves as truly inclusive entities, considering all aspects of student experiences.
  • They amplify their commitment, ensuring that no student is left behind due to any limitations, be they physical, cognitive, or situational.
  • They foster a culture where accessibility is seen not as an afterthought but as an integral part of the institutional ethos.

Conclusion

In our journey through ADA compliance and the integral role of closed captioning, it becomes evident that while legal mandates may provide the initial push, the true drive for implementing these practices lies in the ethical obligation to create equitable access for all.

Higher education institutions stand at a pivotal juncture where they have the tools, guidelines, and understanding to make digital education truly inclusive. By prioritizing closed captioning and recognizing its broader impact within the DEIA framework, they not only adhere to the laws but also uphold the essence of education: to be accessible, inclusive, and equitable.

It’s time to see closed captioning not as a mere checkbox of compliance but as a powerful testament to an institution’s commitment to its diverse and dynamic student body. Let’s work collectively to ensure that our digital future in education is bright, inclusive, and accessible to all.


Recommended Resources

For those keen on diving deeper into the intricacies of closed captioning, accessibility, and DEIA initiatives in higher education, here’s a list of invaluable resources:

  • WCAG Quick Reference Guide
  • The ADA’s official website
  • The 21st Century Communications and Video Accessibility Act Overview

Let’s champion a world where everyone, regardless of their abilities, can access the power of knowledge.

Need captions? Amara is here to help!

If you want professional captions, you can always buy them from our team of language experts. Check out that link to see all that Amara On Demand has to offer in 50+ available languages for film-quality subtitles.

If you need some serious video accessibility and localization solutions, Amara has got you covered. An Amara Team offers a private and secure workspace, flexible workflows for creating awesome subtitles, and a powerful API that seamlessly connects to your own platform. 

Thank you for being a part of Amara’s mission to create a more inclusive, accessible media ecosystem. Happy subtitling!

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Comments (2) on “Demystifying ADA Compliance: Closed Captioning Explained”

  1. Charlie says:
    January 1, 2024 at 4:28 am

    Having had hearing issues all my life , I managed to get through 30 yrs working as a specialized craftsman. Now retired and almost completely deaf , it has become very difficult to fake it through daily life.
    I read lips and cannot speak sign so the masked mandate made it impossible. I am working on learning sign. I am 67 yrs old and perhaps will take some college classes.
    One thing I’ve learned. The deaf withdraw from society out of pure frustration at the ignorance of many .
    Sad but true.
    There are many disabilities , Perhaps compassion observance and respect could be taught at home ?
    LOL
    Good luck on that one..lol
    THANK YOU for posting this. It is APPRECIATED.
    Chuck from northern California.

    Reply
    1. Thais Barros says:
      February 10, 2025 at 12:29 pm

      Hello Chuck! So sorry about our late reply!
      We are really happy to hear that our blog post was helpful to you. Living with a disability can be very hard in a society that still has so many things made without inclusion in mind. Our best wishes in your sign language learning journey.
      Thank you for commenting and sharing your personal experience.

      Reply

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